CMYKhub picks up Snap Queensland hub deal

Written on the 30 January 2014

Snap Franchising has named national trade specialist CMYKhub as official manufacturing partner in Queensland. CMYKhub steps up following the closure of Snap's Queensland hub in December last year, with the appointment announced at the opening of a brand new dedicated digital site supported by Snap Gold Partner of eight years, Konica Minolta.

Kicking off in February, the new partnership will plug CMYKhub's state-of-the-art production capabilities into the 22 stores in Snap's Queensland network, offering franchisees the tools and confidence to deliver an expanded product range to customers at competitive prices. Group franchisees were invited for a personal tour of CMYKhub's Geebung digital facility, kitted out with a Konica Minolta C8000 colour press, and a bizhub 1200 black and white, before being introduced to the new partnership by representatives from the three companies.

According to Stephen Edwards, Snap CEO, the partnership marks an important step for Snap's ongoing transformation into a sales and marketing business, tackling issues of over-capitalisation and under-utilsation in the group. Speaking with Print21 Edwards explained he hoped the move would open up the industry to new blood who may not necessarily have a heavy manufacturing background by further diversifying the brand into digital channels.

"I see many printers thinking that they're just manufacturers. We want to be client-facing people, it's a big difference. Manufacturing requires a lot of money, it's heavily investment laden, which can be a big barrier to entry. We are growing the Snap brand and we want our people to be the local experts, to deal with local people in the community. That shouldn't mean they have to have a heavy manufacturing background to be successful," said Edwards.

Far from pointing to a decline in manufacturing, Edwards believes the move is an important step towards keeping print volumes in the Australian market. He says the only way forward is to collaborate closely with specialists, and to funnel volumes into the best places.

"CMYKhub's sole focus is on manufacturing and trade, so they are able to invest to an level that just wasn't possible for the franchisees. We were probably one of their biggsest clients before we even started this. We spent millions with CMYKhub long before this, and many of the franchisees are already used to dealing with them," he said.

Clive Denholm, founder and owner of CMYKhub, welcomed the franchisees to the site, saying, "CMYKhub is delighted to be a key partner with a company of this calibre, and we see huge potential for Snap franchisees and their clients in the new and enhanced services that it will deliver them. It also reinforces our belief that heavy capital investment in a hub model reduces risk for print centre owners and allows them to have a greater range of products."

The new manufacturing site is kitted out by digital print solutions provider Konica Minolta with the latest equipment and David Procter, general manager of production printing, was on hand for the grand opening.

Speaking with Print21 Procter said, "We've installed equipment in the new CMYKhub digital facility, and that's where the massive volumes will be running through. And then we're also working gradually with the stores as well. Just before Christmas we installed digital presses into six stores, and we will continue to work closely with them over the next year or two to bring them more into line with Snap has set up with CMYKhub.

"We're here to bring confidence in technology. Konica Minolta has had a historical relationship with Snap, and since Steve has taken over the group that relationship has become even stronger. In Queensland especially I'd say the partnership became a lot closer after the floods. Basically all their equipment was water-damaged beyond repair, and we were able to provide them equipment we had actually just taken out of the Perth hub we had been upgrading. We shipped it over at no charge to Snap and installed it so they had a chance to get back on their feet."

To view the original Print21 article please click here

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