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Print & Design Articles

Damien Cook's desire to create stronger relationships with customers led him to challenge the traditional printing ...
A good first impression can go a long way, especially when you're trying to attract clients or customers with a new ...
One of the most important things when building a business is your branding. So, when it comes to relaunching this key as...
A brand style guide is a reference tool to help keep your visual branding consistent across all levels of your business....
For Snap, customer relationships are key, and taking the time to foster these relationships day-in and day-out is one of...
Dear fellow print enthusiast, Years ago, when I worked for an Australian workwear brand, I was in charge of the annual...
The appeal of franchise entrepreneurship includes flexibility, independence, personal growth and professional satisfacti...
'Shelf appeal' is the notion of how a product is perceived when it's placed on a shelf (or online) ready for...
From early apothecary labels to colour-bursting, multi-font illustrations, the art of product labelling has come a long ...
In the time of Facebook events and email invites, printed invitations have become far less common save for weddings and ...

Print & Design Resources

The role of colour in brand communications Colour certainly matters when it comes to communicating your brand. Have...
How branding can boost your bottom line A brand's visual identity has the power to shape consumer perceptions, ...
Create your own brand style guide - free template When briefing printers or other external parties on design work f...
Evolving print: How our print favourites have changed Thanks to new technologies, changing trends and more, the pri...
Your complete paper stock guide Whether you're printing business cards, brochures, or a presentation, the paper...

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