Articles

Corporate hacks: Is your business at risk?
Some of the world's biggest companies have been hacked in recent years, with payment details, passwords and personal eMails...
2015 forecast for web design trends
As with any form of fashion or design, websites go through trends and seasons.Looking through web archives, it's evident th...
Will a double-sided business card be twice as effective?Weigh up the pros and cons of adding a second side before committi...
Quick solutions for updating your client database
Your client database is one of the most valuable assets you own, so don't let it waste away.Whether you use it for EDMs or ...
Social logins explained
With the new financial year just around the corner, you may be considering a bit of a website upgrade.If you're considering...
Polish up your business eMail etiquette
The do's and don'ts of writing business eMailsYou use eMail to communicate with your co-workers, your clients and the busine...
Websites to make you a smarter business owner
It's easy to spend hours trawling the web, so why not use the time to improve your business?Discover the inspirational and ...
Understanding print finishes
How to chose the right print finishYou might be ready to take your marketing materials to the printer, but are you confide...
Design trends to watch in 2014
Looking forward at design trends for 2014If your business is gearing up for a fresh website design, a total rebrand or new...
Homepages that hook clients
Create a homepage that grabs attention immediatelyWith over 1.6 billion pages on the web, crafting a homepage that grabs a...
The importance of readability
Why would anyone NOT want to read my material?In every case, your marketing materials aim to communicate a message. Whethe...
Making a mobile-friendly website
Don't be left behindThe mobile revolution has well and truly arrived, and ignoring that fact may limit your website's reach ...
Bundy's Bits
Furry friendsThe Snap network is a lot like a family, and we have a number of four-legged friends who have become local he...
Five essentials for a successful business video
The online appetite for compelling video content is insatiable.So now is the time to invest in well-crafted business video...
What to include in your eNewletters
Successful business eNewslettersWhile great design, an enticing subject line and abiding by the CAN-SPAM Act (a law that s...

Resources

Whether it's your first event or your 50th, it's important to strategise before attending a conference or exhibiti...
When you're short on time, but your print job needs to look top-notch, the last thing you want is delays because your fi...
The role of colour in brand communicationsColour certainly matters when it comes to communicating your brand. Have you hea...
How branding can boost your bottom line A brand's visual identity has the power to shape consumer perceptions, establi...
Create your own brand style guide - free template When briefing printers or other external parties on design work for...
Your complete paper stock guideWhether you're printing business cards, brochures, or a presentation, the paper stock you se...

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