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7 sales trends to watch and use for Christmas 2017

7 sales trends to watch and use for Christmas 2017
So what's Christmas going to be like for retail sellers and buyers in 2017, 18 and beyond? On...

How to use storytelling in small business marketing

How to use storytelling in small business marketing
In a frantic world, storytelling may just be the best option to get your prospects' attent...

Eye-catching product labels - how to woo customers in a crowd

Eye-catching product labels - how to woo customers in a crowd
As much as we like to believe it's what's on the inside that counts when it comes to prod...

Marketing to Gen X - how to click with ignored big spenders

Marketing to Gen X - how to click with ignored big spenders
Those 80s kids who spent their teens with Madonna and Ferris Bueller and their 20s with Nirvana a...

SME retailers: How to ride the e-commerce tsunami

SME retailers: How to ride the e-commerce tsunami
Just this week, Toys r Us, the largest toy chain in the US, filed for bankruptcy. Why? Because...

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