And a prosperous New Year!

Written on the 31 December 2013 by Snap Marketing

We make bold personal resolutions every time New Year rolls around, but what about our business aspirations? Here are some key resolutions every business should make and keep for 2014.

Update your website

Its tempting to set and forget the all-important business website. Given this is the one place you direct most of your online marketing, it really does pay to keep your website fresh and engaging. Revise copy, graphics and usability where required so you can start the year with a high performance site.

Evaluate your social strategies

Many businesses set up social platforms with the best of intentions, but then lose momentum throughout the year as busy schedules hijack our time. Reconsider your platforms and develop a strong content strategy to get the most out of these communities. With your social planning done, its much easier to get back into the rhythm of posting regularly.

Streamline your real-world communications

As a business owner, you need to stay connected with clients in the real world and this means having a suite of up-to-date, on-brand communication tools such as business cards, stationery and other printed materials. Review your existing assets and make the necessary tweaks to bring them in line with your digital look and feel.

Invest in a new client touch point

Make 2014 the year to try something new. Whether its blogging, video or QR codes, testing out a new technology or platform can provide invaluable insights into your market, as well as the potential to reach new clients.

Get inspired for the year ahead with Snaps range of print, design and website services.


Author:Snap Marketing
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