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Three ways to refresh your printed marketing material

Posted by Snap Marketing on 17 April 2015
Like most things in the business world, marketing material often has an expiration date and can become less effective with time. Updating your printed goods doesn't need to cost excessive time or money, but the benefits that come from such a redesign could be huge. Rather than creating new designs from scratch for every campaign, you may be able to cut time and costs by refreshing some existing assets. Here are three ways to rejuvenate your marketing material without breaking the b...
Posted in: business printing local area marketing print campaigns marketing products basics marketing brand awareness business stationery personalised stationery marketing mix rebranding   Comments

Client over the moon - Snap Lonsdale delivers service in spades

Posted by Snap Marketing on 14 April 2015
Client over the moon - Snap Lonsdale delivers service in spades
Chris Schultz from King Club of Australia was wondering how deep he was going to have to dig into his pocket to get an urgent job done; that was until he decided to approach Todd and the team at Snap Lonsdale.       After trying two alternative suppliers for same day turnaround on a 16pp A4 colour Newsletter, Chris contacted Snap to see if they could handle the job and was very glad he did so.
To quote Chris, "We were over the moon about the w...
Posted in: Snap Centres Snap Snap Lonsdale customer service   Comments

Does your business logo need updating?

Posted by Snap Marketing on 10 April 2015
Does your business logo need updating?
Your logo is your business' signature it's what the public uses to identify your brand and is often the first point of exposure for people who have never encountered your brand before. Given its importance, changing your logo can be an intimidating proposition. But, like most big changes, sometimes it's one that is absolutely necessary for growth. Do logos have an expiration date? There's no one-size-fits-all answer here. If your business has changed its offering or...
Posted in: design logo brand identity   Comments

Snap Gosford shows the client how with a video demonstration

Posted by Snap Marketing on 1 April 2015
Snap Gosford shows the client how with a video demonstration
It started out like a run of the mill job. The client calls and requires 100 flyers delivered to Gosford Post office by 9am the following day. Straight forward until the file supplied is too large for the equipment it is to be printed on. Not a problem for Ken! He modified the flyer to portrait so it would fit on his equipment and emailed the customer.   The customer, still sceptical, had any doubts removed when Ken made up a sample, and took video footage and accompanying...
Posted in: Snap Centres Snap Snap Gosford customer service Video   Comments

Three eggcellent Easter marketing campaigns

Posted by Snap Marketing on 31 March 2015
Three eggcellent Easter marketing campaigns
Easter is a hop, skip and a few too many toasted hot cross buns away, so we thought we'd draw some inspiration from companies with seasonal marketing strategies that ticked all the boxes. Whether you're looking to scrape together a last-minute Easter activation of your own or you're drawing inspiration for the next big seasonal event, these three clever ideas are sure to get your business brain in gear. B2B online event: Torpedo Easter Egg Hunt In a perfect example ...
Posted in: campaign family planning event LAM local area marketing traditional marketing Snap website sales win marketing small business brand awareness brand strategy Easter communication online marketing competitions brand identity branding offline marketing   Comments
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