Resources

Snap is here to help with all your resources

Snap stays ahead of trends in the industry, with an ever-developing portfolio of services, professional design and creative ideas that meet the needs of businesses small, medium or large. All backed by fast, dependable and friendly local service.

We also like to help our clients keep informed, and bring you this resource library to help you  with your questions about print, design and websites, as well as marketing.

Print

Print

The pros and cons of digital and offset printing

Choosing between offset printing and digital printing for your smaller print jobs In the past, offset printing was the clear and natural choice when you needed a print job. But with the increasing popularity of digital printing, the choice has become more confusing. Especially when the majority of people don't know the difference betw...

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Understanding page sizes

At Snap, we're experts in printing and have been for over 100 years. If you have a brochure, flyer or poster to print, follow our paper size and printing guide. Well recommend a suitable size and explain the options to help you communicate your message more effectively. Brochures Brochures contain your business credentials, wi...

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Understanding print finishing techniques

Getting to grips with common print finishing techniques will help you make the right decision when it comes to printing your brochure, flyer, business card or poster. Cello finishing Short for celloglazing. A thin plastic film is applied on top of the printing to seal, protect and finish it. Both gloss and  matt cello can be prin...

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Design

Design

How to create a high-resolution PDF

Its common practice for printers to ask for high-resolution PDFs of your artwork or document for printing. But what is a high-resolution PDF, how do you create it and why do you need it? Weve got the answers here. What is a PDF? A PDF is a Portable Document Format, created by Adobe Acrobat, which enables documents to be displayed with...

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Graphic design - an artwork glossary

You don't have to be a graphic designer to benefit from understanding basic design and artwork terminology. Learn the jargon and youll be able to confidently create briefs for designers and ensure your document looks exactly the way you want.  Artwork This is your designed document that will go into printing. It will usua...

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Websites

Websites

Spam and how to avoid it

No matter how many times we unsubscribe (or report it), spam just never seems to go away. But there are some things you can do to help curb the problem so you can get back to the messages that count. What is spam? Spam refers to the millions of unsolicited emails and online messages that are bulk sent to internet users every day. They...

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Websites that work: Advice for great design

Its often said that first impressions count, and this couldn't be more true for websites. A well-planned, beautifully designed website will make a huge difference to your client experience and their perception of your business. The homepage Your homepage is the most important part of your website. Think of it as your online shop w...

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Great eNewsletter design

In order to get loyal repeat clients, it's important to communicate often and give them something of value. You can do this is by sending regular engaging eNewsletters. What is an eNewsletter and why should I use one? The email newsletter is a powerful marketing tool that has many useful functions. They can: Build value fo...

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